- Job Listings: Job listings for Partner Ecosystem Digital Marketing Manager positions can be found on job search websites such as Lensa and Glassdoor14.
- Responsibilities: The responsibilities of a Partner Ecosystem Digital Marketing Manager include developing and executing co-marketing programs with partners, recruiting and enabling independent software vendors, and growing their businesses by leveraging partner ecosystem go-to-market strategies23.
- Skills: The required skills for a Partner Ecosystem Digital Marketing Manager include strong analytical skills, experience in developing and executing co-marketing programs, and the ability to work with independent software vendors to grow their businesses2.
- Companies: Companies that hire Partner Ecosystem Digital Marketing Managers include IBM and Solana Foundation123.
- Forrester Decisions: Forrester Decisions offers a Partner Ecosystem Marketing service to help B2B organizations design, develop, and optimize their partner ecosystems. The service includes optimizing insights-driven partner demand, modernizing the partner program, enabling ecosystem partners, winning mindshare through partner engagement, and building a world-class partner ecosystem marketing team6.
Partner Ecosystem Digital Marketing Managers play a crucial role in developing and executing co-marketing programs with partners to drive user acquisition and engagement. They work with independent software vendors to grow their businesses by leveraging partner ecosystem go-to-market strategies. It’s important to have strong analytical skills and experience in developing and executing co-marketing programs to be successful in this role.